American Olean’s new library box
[Dallas] American Olean has launched new commercial merchandising tools. The tools released are the AO “Library Box” and its complementary “Library Cards”, expanding the brand’s merchandising resources and providing an effective way to present commercial product samples to decision-makers during the consideration and selection portions of the buying process.
“Our ongoing mission is to equip our distributors for success with the American Olean brand,” said Hector Narvaez, vice president of distributor sales for American Olean. “We are not only sending our distributors out with a trusted brand name, but trend-forward products and effective merchandising tools to give them everything they need to excel at serving their customers, especially their A & D audience.”
“As a brand rooted in a heritage of working with the commercial market, American Olean understands the commercial customer’s purchasing journey and provides value at every phase: researching, sampling, selecting and installing,” added Narvaez. “By deeply understanding how the commercial market makes decisions, we are able to provide our distributors with tools and resources that help architects and designers simplify the decision-making process.”
American Olean’s new Library Box was developed to fit easily into architectural libraries and securely holds up to 11 commercial product Library Cards. The Library Cards showcase products from the recent spring and summer American Olean launches, including Merit, Perspecta, Elemental Canvas, Theoretical and Theoretical Bold, the company said. These cards feature product samples that customers can see and touch as well as information on technical specifications. Each Library Card is 8” high x 14” wide, fitting into the Library Box dimensions of 6.5” high x 17” wide x 14” deep.
American Olean's new commercial product library cards